Marketing With Chris Imamshah

5 Article Writing Tips For Massive Results

You have made an excellent decision to include article marketing into your traffic generation strategies. Article marketing is one of the best free ways to create exposure for your website and your products or services.

Here are the 5 Article Writing Tips;

1. Keyword Research - Like with anything else in life you need a plan. You need to plan your article to determine what keyword you will be targeting. Each article you write should target one particular keyword or keyphrase as its also known.

2. Be Selective In Choosing Your Topic – You obviously are hoping to drive traffic from your article so you need to do your research to make sure that the topic of your article will be one that people will be interested in reading. You could browse through some article sites to see what the hot topics are. Consider the most frequently asked questions by your target market and try to write articles that answer these questions. You will come across as an expert in your niche and this will drive buyers to your product offerings.

3. Learn Effective Copywriting Skills – There are simple techniques when it comes to copywriting that you should know and incorporate into your articles. One of the biggies is to write your article as though you were face to face with the person. Another is to make sure you write an attractive title (aka headline) for your article that entices someone browsing articles to open yours over others on the same topic. Wherever possible include benefits in your title or use curiosity.

4. Write solid material – Your reputation is at stake with each article you publish. You want to produce quality articles so that you become known for good content and people will tend to search for your other material as well. Make sure that with each article you add value to your reader’s life whether it be a list of tips or answers to frequently asked questions or a how-to guide to doing something they would be interested in.

5. Do Not Write An Epistle - People are very busy these days and have short attention spans. Having said that you should try not to make your articles too long as you will tend to lose your readers before they finish the article and get to your bio box. Ideally you should keep your articles to between 300-450 words and write in simple terms that anyone could understand.

Article marketing works for you long after you have written and published your article so basically you do the work once and reap the rewards forever. Keep writing !

To Your success,
Chris

P.S. If you simply cannot be bothered with writing your own articles you could hire ghost writers to do this for you or use PLR articles. Another great resource is Article Underground where you can get hundreds of top quality articles written for you every month.