Marketing With Chris Imamshah

5 Article Writing Tips For Massive Results

You have made an excellent decision to include article marketing into your traffic generation strategies. Article marketing is one of the best free ways to create exposure for your website and your products or services.

Here are the 5 Article Writing Tips;

1. Keyword Research - Like with anything else in life you need a plan. You need to plan your article to determine what keyword you will be targeting. Each article you write should target one particular keyword or keyphrase as its also known.

2. Be Selective In Choosing Your Topic – You obviously are hoping to drive traffic from your article so you need to do your research to make sure that the topic of your article will be one that people will be interested in reading. You could browse through some article sites to see what the hot topics are. Consider the most frequently asked questions by your target market and try to write articles that answer these questions. You will come across as an expert in your niche and this will drive buyers to your product offerings.

3. Learn Effective Copywriting Skills – There are simple techniques when it comes to copywriting that you should know and incorporate into your articles. One of the biggies is to write your article as though you were face to face with the person. Another is to make sure you write an attractive title (aka headline) for your article that entices someone browsing articles to open yours over others on the same topic. Wherever possible include benefits in your title or use curiosity.

4. Write solid material – Your reputation is at stake with each article you publish. You want to produce quality articles so that you become known for good content and people will tend to search for your other material as well. Make sure that with each article you add value to your reader’s life whether it be a list of tips or answers to frequently asked questions or a how-to guide to doing something they would be interested in.

5. Do Not Write An Epistle - People are very busy these days and have short attention spans. Having said that you should try not to make your articles too long as you will tend to lose your readers before they finish the article and get to your bio box. Ideally you should keep your articles to between 300-450 words and write in simple terms that anyone could understand.

Article marketing works for you long after you have written and published your article so basically you do the work once and reap the rewards forever. Keep writing !

To Your success,
Chris

P.S. If you simply cannot be bothered with writing your own articles you could hire ghost writers to do this for you or use PLR articles. Another great resource is Article Underground where you can get hundreds of top quality articles written for you every month.

6 Reasons Blogging Is A Good Strategy For Affiliate Marketers

Blogging is something that anyone can do. It is extremely popular now and there is no end in sight for its popularity. There are thousands of new blogs created every day. Now, initially when I first thought of blogging I felt is was not for me since I imagined it to be a difficult thing to do. Not so I have since found out.

There are many reasons why you should blog, here are 6 of the main ones in my opinion;

1. Blogging is fast to get setup with. There are free hosts where you could get a completely free blog but it would be my recommendation that you at least get your own domain name and hosting to set up your blog. Then I would suggest you use the easiest blogging software which is WordPress to build your blog. Blogging is fun and it is relatively easy. These days with the elections upcoming there are many people political blogging
and people enjoy it because it is like discussing current events with others online. The key to good blogging is unique and interesting content. You want to engage your readers so they keep coming back and interacting with you.

2. You can make money blogging. You can put a number of different types of ads on your blog, which, when clicked through and a purchase is made you get a commission. One of these would be Google Adsense ads but there are many others you can do a search for and see if they fit with your blog’s topic. You can also use your blog as a traffic director by having your affiliate links on it and directing your visitors to check those links
out. Also, if you have your own products you can direct your visitors to those if you have them at a separate website or point them out at your blog.

3. You can build your list via your blog. If you are looking to build a list of subscribers to your blog, which you definitely should do if you are trying to make money blogging, then you can very easily do this by having an opt-in form at your blog.

4. Blogging helps you to create your brand. Basically you are being yourself, or should be, at your blog and your readers begin to know you by this.

5. Blogging allows communication between you and your readers via the comments that they can leave about your posts. The world is all a buzz about interaction online and a blog is a perfect format to accommodate this.

6. Blogging can help you keep up with a lot of the Social Networking communities as well as there are plugins that allow you to automatically update Twitter for one example. Social networking is growing rapidly these days as the new way to do online marketing. It is a different type of marketing than in the past but you definitely want to partake in some of these communities and you can also invite your friends at these places
to visit your blog and leave you a comment.

The internet is all about interaction and blogging is a fun, fast and easy way to develop your own readership and interact with them.

Here is a guide to blogging that I purchased when I was just getting started. It is called Blogging To The Bank and it is full of very useful information for bloggers or wannabe bloggers.

To Your Success,
Chris

Web 2.0 = Traffic

The key to Web 2.0 is interaction. People come online to interact with each other as well as to obtain information. Here are some of the more popular Web 2.0 sites that you should have a look into to decide if they are right for you in promoting your business.

Here is my Squidoo lens for you to check out;

InternetMarketingTipsForU

You can also follow me on Twitter here http://www.twitter.com/chrisimamshah, and I will, in return, also follow you.

To Your Success,
Chris

Michael Rasmussen’s Email Promos Exposed Video Series

Have you ever been faced with the task of having to write an email promotion to your list, and
then realized that you didn’t know what to say or how to say it? I know I have.

Michael Rasmussen’s new video course “Email Promos Exposed” promises to solve that problem
for you by walking you through the actual process of creating killer email promos step-by-step.

*************************************************
If you’re in a hurry, just go ahead visit this
URL to get instant free access to these videos:

Email Promos Exposed
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I decided to see if Michael’s videos live up to their promise by trying them out myself. Here’s
what I found:

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Overall Quality
*************************************************

The first thing I noticed when I opened up the first video was the stunning production quality.
He used Camtasia Studio for the production, which is now the industry standard for creating
high-quality screen capture video products. The audio is near studio quality, and the graphics
are very professional. These videos were made by someone who KNOWS what he’s doing. Well done Michael!

I also liked how Michael divided the videos up by section, and then again by sub-section. For
example, one video is all about the subject line, and then there are different parts of that video
that each cover a certain area of crafting a killer subject line.

Now let’s move onto…

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THE ACTUAL VIDEOS
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Here’s a brief summary of each video. Obviously it’s impossible to list every single thing here,
but I want you to get a feel for what each one covered, and how well it covered it.

*************************************************
If you’re in a hurry, just go ahead visit this URL to get instant free access to these videos:

Email Promos Exposed
*************************************************

VIDEO 1 – INTRODUCTION

This video served as an introduction to the whole course. You get to see a picture of Michael in
his every day life, and he establishes his credibility right up front by talking about some
of his massive successes online. He even provides proof of credibility by displaying two checks in
the amount of $50,000 and $25,000 which prove that, when it comes to the subject of making
money with email promos, he knows his stuff.

This is a good lesson for anyone to get. Whenever you’re teaching people how to do something, it’s
good to establish your credibility up front, so that there’s no doubt about whether or not you’re
qualified to talk about the subject. Most product developers either skip or minimize this step.

VIDEO 2 – BEFORE YOU WRITE THE PROMO

This video talks about some things that no other marketer has bothered to mention. You’ll learn
things like:

* The mindset you need in order to write a killer promo

* The different tools you need before you get started

* How to keep your emails laser-focused

* How to create an outline that practically writes the email for you.

This was a fantastic video, and did a good job of kicking things off.

VIDEO 3 – THE SUBJECT LINE

I liked this video, because it talked about one of MY biggest weaknesses when it comes to writing
email promos… the subject line. The subject line is a confusing topic, because nobody’s 100%
sure what the best tactics are.

Michael breaks it down, and reveals:

* The biggest secret for writing a subject line that makes people insanely curious.

* Techniques for personalizing the subject line.

* Mistakes to avoid when using personalization.

I was surprised to find that I was making some of the mistakes that Michael mentioned in this
video, but now I know better.

VIDEO 4 – THE OPENING

This is where a lot of people slack off when writing their emails. Michael talks about how
important it is to create an opening that is conversational, and then reveals techniques and
examples on how to do that.

He also reveals:

* How to get people to keep reading your email once they’ve opened it.

* How to make your opening interesting.

* Mistakes to avoid when creating your first few paragraphs.

VIDEO 5 – THE BODY COPY

This is one of the “meatiest” portions of the course, because it reveals techniques that are
not widely discussed on the forums, blogs, and in most eBooks. He talks about the importance of
keeping your body copy tight and relevant, and then reveals how you can do that. You’ll also
learn:

* How to write powerful bullets that make people curious and want to find out more.

* Simple formatting tricks for making your body copy easy to read.

* The secret of “bucket brigade copy” and how to use it in your email promos to force people to
keep reading.

VIDEO 6 – THE CALL TO ACTION

This is where a lot of people wimp out in their email promos. They start out strong, but when it
comes time to ask the reader to click the link and take action, they don’t know what to say.
Michael talks about some of his favorite techniques for making that happen, and also
reveals:

* The “magic question” to ask yourself that will make your close much more powerful.

* The secret of the “unanswered question” and why handling this is a surefire way to get people to
act right away.

* The structure of a powerful close.

* Mistakes people make when creating their close.

VIDEO 7 – CREATING AN EFFECTIVE P.S.

Some people say that the P.S. is one of the most important parts of the email, because it is often
the one thing that gets people to click the link at the end. In this video, Michael talks about:

* Why you should including a P.S. at the end of your email.

* The 4 different kinds of P.S.’s you can use (amazing info in this section).

VIDEO 8 – COMMON MISTAKES PEOPLE MAKE

I loved this video, because it showed me some mistakes that I was making that I wasn’t even
aware of. Unless you’re a seasoned pro, you’re probably guilty of some of the things that
Michael talks about in this video as well, and that’s why it’s so valuable. I’ve shaved years
off my learning curve, because now I can avoid some of the costly mistakes that I was bound to
make in the learning process.

VIDEO 9 – HOW TO CREATE FOLLOW-UP EMAIL PROMOTIONS

This video alone is going to make me a lot of money. Why? Because I used to only send out one
email promo for each affiliate promotion I was doing. Michael showed me in this video how
important it is to send a follow-up promotion, and he showed me exactly how to do it. He covered
things like:

* The psychology of follow-up email promo’s.

* The 2 main types of follow-up promos that make the most money.

* How to overcome readers’ objections in your follow up emails.

* The 2 most common mistakes people make when writing follow-ups and how to avoid them.

VIDEO 10 – HOW TO WRITE BACK END EMAIL PROMOTIONS

Every marketing guru out there says that the REAL money is on the back end. I’d have to agree with
them, but the problem is… most people have no idea how to set up a back end system that makes
money. This video will teach you how to set up an automated back end that’s loaded with killer
promos that make you lots of cash on autopilot.

He reveals things like:

* The big difference between regular and back end email promos.

* How to prepare a back end promotion sequence.

* Common mistakes people make when creating back end email promos.

VIDEO 11 – CREATING AFFILIATE EMAIL PROMOTIONS

This could be the most important video of the entire package for a lot of people, because most
people email their list to promote other people’s products as an affiliate. Let’s face it, if you
only have 3 products, can you really afford to only email your list 3 times a year? They’ll get
bored hearing about the same old products over and over again. This video sheds some light on
how to create killer affiliate promos. Michael reveals things like:

* The two main types of affiliate promos.

* What makes affiliate promos different than regular promos (and why ignoring this huge secret
could cost you big money).

* Michael’s favorite tactics for creating affiliate promos that no one else is doing.

* 3 different ways to add scarcity to your affiliate promos (this is the most important
section of the video, so make sure you watch it over and over again).

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CONCLUSION
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As you can see, Email Promos Exposed really packs a lot of punch! Most of the courses out there
offer only watered down, weak content. Not this one! These videos are going on my “A-list” for a
long time.

I’ve already watched them twice, and plan on reviewing them every couple months to make sure
that I have the principals, techniques and tactics burned into my mind.

If email marketing is an important part of your business (and in my opinion, it’s the most
important part of ANY online business), then you owe it to yourself to check out Michael’s
exciting new videos, Email Promos Exposed.

Here’s the URL where you can get instant free access to the videos right now.

Email Promos Exposed

To Your Success,
Chris

Squidoo Your Way To Success

Amazing service (for those of us who are baffled or just simply couldn’t be bothered trying to figure out how to create a Squidoo lens) offered by two of the best Squids (?)…Check it out here;

To Your Success,
Chris

FREE Listbuilding Software

I’m evaluating a
Viral Listbuilding Software tool from the folks at ListHero.com. It’s the fastest, simplest and easiest way to build your list that I’ve seen
in a long while.

Here’s all you
do…

• Create a short ad that promotes
  your newsletter or ezine
• Add some
  code to the pages of your website
• … sit back and watch your list
  grow.

ListHero helps you generate 1,000′s of highly targeted
subscribers for free and pays you generous affiliate commissions as
your list grows.

I’ll let you know what I think of it once I’ve had a
chance to check it out.

Meanwhile go grab access to this free Viral Listbuilding Software while it’s still free.

To Your Success,
Chris

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Social Networking For Traffic And Friends

June 11, 2008 on 12:42 pm | In Affiliate Marketing, List Building, Must See, Random Thoughts, Traffic | 1 Comment

Social Networking, as of now, is still relatively new, at least as far as being a tool for generating website traffic. That is soon going to change…in a big way.

Everyone is beginning to learn, if they do not already know, that networking and socializing on the internet are becoming more and more crucial to online success. Since the internet is so impersonal (no face to face interaction) just by virtue of what it is, it has become critical that website / business owners “virtually socialize” via the various means available today,and more and more are becoming available. I think I hear of one or two new social networks coming online almost every other day now.

I am sure you have also noticed the wave of videos on the internet now and I do not mean just the funny videos you see on YouTube or elsewhere but the many that website owners put out. Again that adds to the recognizability of the person and makes the interaction with them more personable. You get a feeling of knowing them and that is what it is all about.

Social networking is now more a means for people to interact on a much more personal level than was possible before. Social communities abound now and offer the opportunity to develop relationships with customers, future customers, peers and much more. They can be quite addictive also as they are a lot of fun to be a part of. Be careful of the time factor as you could waste a lot of time in these communities also and let go of what you’re supposed to be focusing on.

How great is it that you can now interact with people and, in doing so generate traffic for your website. As with all ways to generate traffic you must be prepared to offer useful content that people are looking for or needing to improve some area of their lives. My coach and mentor always says that Content = Traffic, however it is key to have relevant content which will drive targeted traffic to your website. This is what will help to make your business a success.

With these social networking sites it is important to just be “you”, not somebody else. This is a basic yet important element for the success of using these forums to develop relationships. People like to do business with people so do not hide behind your business’s name or pretend to be someone that you are not. While the internet is and seems huge, mistakes like this will usually be discovered and could ruin all of your efforts.

Using social sites is beneficial for a number of reasons. It allows you to get your name out there and become recognizable. It is highly recommended that you put an actual picture of yourself, where possible, as this simply makes you more relatable rather than some generic picture / avatar that the site provides. It obviously also makes you more recognizable.

Whether you have your own products or promote someone else’s products as an affiliate, it is acceptable and good to include your promotions in your networking efforts.

You are hoping to gain the trust of and build relationships with people. It is very important that you participate actively in these communities so that you become known and build your credibility as an expert in your field. It is basically the same thing that is done by blogging.

Personally, until I found out about the social communities I thought that Blogging was the only way online to interact with others, except for forums. As a blogger you can learn from your blog visitor’s comments about their concerns and questions and needs. Some marketers have actually got ideas for products from this. People helping people, a great phenomenon don’t you think?

Other suggested ways of social networking are posting in different forums and making comments on blogs yourself.

Wishing you success and fun as you explore the social networking communities out there on the internet. Perhaps our paths will also cross at one of these communities.

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